Digital Skills Training for Nonprofit Communicators, Fundraisers and Managers

Learn the skills you need to raise more money, reach more supporters, and advance your career.

Grab a free introductory training anytime!

You’ll also be invited to paid trainings that add to your skillset and improve your resumé.


Free Mini-Course: Google Analytics

Use Google Analytics to Improve Your Website

Data-driven decisions without overwhelm!

You don’t have time to waste on guessing what’s working and what’s not working on your website.

Whether you already have Google Analytics installed and want help understanding the data OR you’ve never used Google Analytics but want to start, you’re in the right place!

This free three part mini-course will give you everything you need to get started with website analytics.


“Yesenia blew it out of the water. I’m so glad I attended this training. Her step-by-step, no nonsense approach was gladly appreciated. I can’t wait to walk through my own organization’s analytics.”

About Yesenia Sotelo

I’ve been building and growing nonprofit websites since 2001. I love helping smart nonprofit professionals like you to learn the real skills you need to get promoted to a leadership position.

I’ve been on staff for nonprofit organizations and experienced the full range of nonprofit life. I’ve stuffed envelopes, launched websites, fixed the printer, created technology budgets, answered the front desk phone, given media interviews, folded hundreds of tshirts and designed the annual report.

I’m sure your resumé is equally rich in experiences!

Now I work with nonprofit pros like you to train you in the skills you need to grow your website and your online audience.

Also: I live in Chicago, my favorite color is purple, I’m mama to a baby boy, I prefer Lake Michigan to any ocean and my computer’s name is Henrietta.